WebBude LogoWebBude

UTM link builder for GA4

Add campaign parameters to your link so Google Analytics shows which ad, which newsletter or which flyer brought the visitors.

Preset

More parameters: ID, search term, content

Your campaign link

Enter target address, source and medium, and your link appears here.

Your input never leaves your device: the tool runs entirely in your browser. We neither see nor store any of it.

What UTM parameters are for

01

What are UTM parameters?

Small additions at the end of a link, such as ?utm_source=newsletter&utm_medium=email. The page itself does not change. Google Analytics reads them and assigns the visit to the campaign.

02

Why it pays off

Without parameters, visits from a newsletter, an Instagram bio or a flyer QR code show up as “Direct” or “Referral” in GA4, and nobody knows which campaign worked. With parameters you see it per campaign.

03

How to read the result

At the top is the finished link to copy. Below, the tool says which channel GA4 files the visit under and points out things that would muddle your reports later, such as capital letters or a missing campaign.

Frequently asked questions

What eats most of your time?

Enquiries, appointments, order confirmations or invoices: in 30 minutes you know what is worth it for you. No obligation, no sales pressure.

We use cookies

We use third-party services for analytics, advertising and maps. Data may be transferred to the USA.

Privacy